Introducing Strategy

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EXECUTIVE GROUP MOHAMMAD WAQAS KHAN HAIDER MUSARRAT SHAH TUFAIL AHMAD RASHID ALI DANYAL KHATTAK CHAPTER 1 INTRODUCING STRATEGY Learning outcomes     Describe the characteristics of stratigic decisions and define what is meant by strategy and strategic management.(haider) Explain how strategic priorities vary by level:corporate,business and operational;and understand what distinguishes strategic management from operational management.(danyal) Understand the basic vocabulary of strat
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  EXECUTIVE GROUP MOHAMMADWAQAS KHAN   HAIDERMUSARRATSHAHTUFAIL AHMAD   RASHID ALIDANYALKHATTAK  CHAPTER 1 INTRODUCINGSTRATEGY  Learning outcomes    Describe the characteristics of stratigicdecisions and define what is meant by strategyand strategic management.(haider)  Explain how strategic priorities vary bylevel:corporate,business and operational;andunderstand what distinguishes strategicmanagement from operationalmanagement .( danyal)  Understand the basic vocabulary ofstrategy.(tufail)  Explain the elements of the exploring corporatestrategy strategic management model andunderstand how the relative importance of eachelement will vary with context and  Strategy  Is the direction and scope of an organizationover the long term,which achieves advantagein a changing environment through itsconfiguration of resources and competenceswith the aim of fulfilling stakeholderexpectations
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